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Coastal home prices rise 13.5%: why more new-build supply isn't making the Costa del Sol cheaper

Vladimir Shokov By Vladimir ShokovFounder, EVS PROPERTY GROUP 24 August 2026 · 6 min read
El precio de la vivienda en la costa sube un 13,5 %: por qué más obra nueva no abarata la Costa del Sol

Spain's coastal housing market closed the first quarter of 2026 at €1,992/m², 13.5% higher than a year earlier, and buying now absorbs 40% of a household's disposable income, five points above the 35% generally considered a reasonable threshold. The paradox is that this is happening alongside the strongest new-build activity since 2009: planning permits rose 21.7% in 2025, and access still got worse.

The figures come from the Vivienda en Costa 2026 report by Tinsa by Accumin. On the Costa del Sol the effect is amplified: our own market tracking puts Marbella at €5,952/m², almost three times the average Spanish coastal municipality. Here is what sits behind that gap and what it means if you are thinking of buying.

How much have coastal home prices risen in 2026?

The rise is broad but uneven. The islands lead at 14.1% year on year, followed closely by the Mediterranean coast at 13.9%. Holiday-profile homes trade at €3,150/m², 11.6% above the national average, and they are what pulls the whole market up.

Indicator Figure (Q1 2026)
Coastal municipalities (average) €1,992/m²
Year-on-year change +13.5%
Mediterranean coast +13.9%
Islands +14.1%
Holiday homes €3,150/m²
Buying effort on the coast 40% of income
Threshold considered reasonable 35% of income

Why isn't more new-build supply making housing cheaper?

Because the supply being built is not the supply that is missing. Permits hit levels at or near their 2009 peak in 2025, but new developments are concentrated in holiday and second-home product, which leaves the developer a wider margin. The result is a market growing in volume without easing demand for primary homes.

On top of that come bottlenecks the sector has been carrying for years:

  • A shortage of ready-to-build land in the municipalities where the demand is.
  • High construction costs that feed straight through to the final price.
  • A shortage of skilled labour, which stretches delivery times.
  • Tightening rules on tourist use: 21% of coastal areas introduced new regulation in the past twelve months, up from 9% a year earlier.

And one signal worth reading carefully: 61% of the areas analysed believe holiday homes distort the residential market. So far, tourist regulation has delivered neither more primary housing nor softer prices.

What do homes cost on the Costa del Sol right now?

This is where the national average stops being useful. Across 8,826 active listings in August 2026, our Costa del Sol market report shows a very wide spread between municipalities that are almost neighbours.

At the top end, Marbella stands at €5,952/m² and Benahavís 5.418 €.

At the lower end, Manilva sits at €3,231 and Casares at €3,270. Estepona and Mijas, the two markets with the most supply after Marbella, run at around €4,674 and €4,182/m².

Municipality Median price Price per m²
Marbella €955,000 €5,952
Benahavís €1,200,000 €5,418
Fuengirola €567,000 €5,376
Estepona €649,000 €4,674
Mijas €549,000 €4,182
Manilva €371,000 €3,231
Spanish coastal average — €1,992

The practical takeaway is simple: on the Costa del Sol there is no such thing as "the coastal price", there is the price of each municipality. And the gap between the most expensive and the most affordable exceeds 80% per square metre within half an hour's drive.

Are local residents being priced out of the market?

This is the report's most delicate point. Buying effort on the coast has reached 40% of disposable income, and Málaga, Alicante and the islands stand out as the most critical cases, precisely where the bulk of activity is concentrated. When the line between primary and second homes blurs, local buyers end up competing with international demand that does not measure price in local salaries.

Even so, the market has not stalled: sales in coastal municipalities grew 1.7% in 2025, to 204,089 transactions. The strongest gains came on the northern coast, up 6.2%, and the Andalusian Atlantic coast, up 5.1%, while the islands fell 3.1%. That decline, in the most expensive market, is the first clear sign of fatigue.

One more figure that tempers the optimism: only 77% of areas still believe prices have room to rise, down from 94% a year earlier. The consensus remains bullish, but it has cooled by seventeen points in twelve months.

What all this means if you are buying on the Costa del Sol

  • Compare municipalities, not averages: the same budget buys a different class of property depending on where you put it.
  • Look at the price per square metre as well as the headline price: it is the only way to compare a 90 m² penthouse with a 160 m² townhouse.
  • If the goal is holiday letting, assume the rules will keep moving: one in five coastal areas has already changed them this year.
  • Do not confuse cooling with falling: a bullish consensus dropping from 94% to 77% points to slower increases, not price cuts.

The coastal market is still dynamic, but the gap between what is being built and what is needed keeps widening. For buyers, that means choosing the right municipality now matters more than timing the entry. At EVS PROPERTY GROUP we track prices in every Costa del Sol municipality month by month: if you want to know what your budget can genuinely buy, get in touch and we will go through it together.

Frequently asked questions

How much does a square metre cost on the Spanish coast in 2026?

The average coastal municipality stands at €1,992/m² in the first quarter of 2026, 13.5% higher than a year earlier. Holiday-profile homes reach €3,150/m².

Why is the Costa del Sol more expensive than the coastal average?

Because it concentrates international demand, premium supply and land constraints in the most sought-after municipalities. Marbella tops €5,900/m² and Benahavís €5,400, against a national coastal average of €1,992.

Will coastal prices fall if more homes are built?

Not so far. New-build permits rose 21.7% in 2025 and prices kept climbing, because much of that pipeline targets holiday homes rather than primary residences.

What is buying effort and why does it matter?

It is the share of a household's disposable income spent on housing. On the coast it has reached 40%, against the 35% generally seen as a reasonable ceiling, and it is the best gauge of whether a market is still affordable for the people who live there.

Is it a good time to buy on the Costa del Sol?

It depends on the municipality and the goal. The bullish consensus has cooled from 94% to 77% of areas, which points to slower increases rather than declines. In that scenario, choosing the right area and property type matters more than waiting for a correction nobody currently forecasts.

Source for the national figures: the Vivienda en Costa 2026 report by Tinsa by Accumin, published in August 2026. The Costa del Sol municipal prices come from our own tracking of active supply.

What next? The most useful thing after reading is to look at the real market: browse properties by city or tell us on WhatsApp what you are looking for — area, budget, timing — and we will prepare a tailored selection, with no obligation.

You may also find useful: sell your property invest on the Costa del Sol free valuation monthly price report

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